JOSHUA'S HOUSE
Finding Hope, Building Futures.
PROBLEM
Substance abuse is often a response to unaddressed trauma, and those seeking help need more than just treatment—they need a sense of belonging, understanding, and hope. Joshua’s House was founded on the belief that healing happens through compassion and connection. However, without a strong brand presence, the organization struggled to communicate its mission effectively and reach those who needed its support. Joshua’s House needed an identity that could embody its purpose and create an inviting, trustworthy space for those on their journey to recovery.
SOLUTION
I developed a comprehensive brand identity for Joshua’s House, creating a logo, branding, copywriting, and a thoughtfully designed website that reflects the organization’s compassionate mission. The visual identity was crafted to evoke warmth and trust, ensuring that every touchpoint—from the website to marketing materials—fostered a sense of belonging. The website was designed not only as an informational resource but as a welcoming digital space that reassures individuals and their families that they are not alone. Through this rebrand, Joshua’s House now stands as a beacon of hope, making its mission more accessible and impactful for those seeking a path to healing.