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ABOUT

HI, I'M KAYTIE

I’m a creative director, designer, and brand strategist with a deep love for bringing brands to life, thoughtfully, strategically, and with a little bit of magic. With nearly a decade of experience in branding, marketing, and web design, I’ve worked with global icons and local gems alike, crafting visuals and strategies that don’t just look good, but truly mean something.

 

It is my belief that good design is more than aesthetics. It’s storytelling, connection, and meaning. Whether shaping a brand’s identity, leading creative teams, or dreaming up an experience that sticks with people long after they’ve seen it, my philosophy remains the same, collaborate with heart, create with purpose, and honor the stories we tell.

 

These pixels and ink carry our culture, even our history. And if done right, they hold the power to inspire, to move, and even leave something behind greater than ourselves. That’s the kind of work I live for.

 

Let’s make something unforgettable.

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AWARDS

I feel incredibly fortunate to do what I love, crafting brands and experiences that resonate. These awards are a reflection of the collaboration, trust, and passion poured into every project. More than accolades, they’re reminders of the impact thoughtful design can have, and for that, I’m truly grateful.

2019 Regional Silver ADDYs
 

  • Louisville Ballet Etoile R+J

  • Louisville Ballet Etoile Mozart

  • Louisville Ballet Nutcracker Public Transit

2019 Regional Gold ADDYs
 

  • Louisville Ballet Etoile Nutcracker

  • ​Louisville Ballet Etoile Campaign

  • Louisville Ballet Mini Mice Outdoor Campaign

2019 District Silver ADDYs
 

  • Louisville Ballet Etoile Campaign

  • ​Louisville Ballet Etoile R+J

  • Louisville Ballet Nutcracker Bus

  • Louisville Ballet Nutcracker Campaign

2019 AIGA Awards
 

  • Hosparus Health Website Design

2020 Regional Silver ADDY
 

  • Ballet Etoile Program Campaign

2021 Regional Gold ADDY
 

  • Atria Senior Living Integrated Brand Identity Campaign (Atria Newport Beach)

2025 Regional Gold ADDYs
 

  • Jack Daniel’s & Coca-Cola Website Design

  • ​Tequila Herradura Website Design

  • The Glendronach Website Design

  • el Jimador Tequila Website Design

2025 Regional Silver ADDYs
 

  • Kentucky Music Trail Website Design

  • Kentucky Music Trail Fresh Sounds Campaign

  • Kentucky Music Trail Fresh Sounds

  • Kentucky Music Trail - Stapleton + Steaks

  • ​Kentucky Music Trail - Loretta + Lasagna

  • ​Kentucky Music Trail - Taste. Tunes, & Travel Series

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